Archive for the ‘SEO (Search Engine Optimization)’ Category

Create Effective SEO Strategy with Knowledge of The Five Forces of Keyword Competition

Wednesday, June 13th, 2012

The five forces are all external, so you cannot control any of them. But, if you learn what they are and how they can affect your optimization efforts, you will be able to create a more effective strategy as well as set more realistic goals. The Five Forces of Keyword Competition Search ...

Google’s Panda and Penguin Updates and the Future of SEO

Wednesday, June 13th, 2012

Google's Panda and Penguin updates have changed the world of SEO, as we knew it. Read this Entrepeneur.com article for some ideas on avoiding a drop in your search engine rankings as a result of Google's latest round of algorithm updates. You have nothing to fear, if you have already followed ...

Time to Perform an SEO Health Check on Your Website

Wednesday, June 13th, 2012

Google's personalization of search results can make it difficult to tell how your site is really performing. Using "Private Browsing" in Safari or Firefox and "Incognito" in Google Chrome will make sure that you are seeing the Rose-Colored Glasses view that Google will give you that will almost certainly look ...

What the Search Engines Want.. and How to Give it to Them

Friday, January 6th, 2006

by Mike Pires, 4yourwebsite.com & Elizabeth Kirwin, Sidhe Communications One question which should concern all internet marketers is --- What are the search engines looking for? Search engines are based on computer logic, which sees information in text or numerical form, and has a hierarchical approach to font sizes, typefaces, and repetition ...

Website Optimization: Searching on the Internet Isn’t What It Used To Be

Saturday, September 10th, 2005

This does not mean 10 years ago, or even 10 months ago - sometimes it can mean 10 minutes ago! A Website owner that knows everything there is to know about today's Internet technology, who doesn't keep up with the constant changes for even a few months, will be working with ...

Spider Food (2) :: Don’t put all of your eggs in one web basket

Thursday, August 25th, 2005

This article is the second in a series of Spider Food / Search Engine Optimization / SEO articles. Your website should promote your business and your business should promote your website. Have you heard the story of what Wal-Mart did to Rubbermaid? It is a very good illustration of why ...

Spider Food (1) :: Thinking outside of the web box.

Thursday, June 23rd, 2005

This article is the first in a series of Spider Food / Search Engine Optimization / SEO articles. Your website should promote your business and your business should promote your website. Before we get started with Search Engine Optimization, and learning to feed the Spiders, let's take a much broader look ...

Is Google trying to be Yahoo and MSN?

Saturday, May 21st, 2005

Google has introduced a new portal service that makes it much more like Yahoo and MSN. Go to http://www.google.com/ig to try it out. Is it worth it? They still have some work to do to make it as useful as Yahoo and MSN and there are a few glitches, but overall ...

New Aussie Search Engine.

Wednesday, December 1st, 2004

Looks like it's mostly home pages, but a very complete set of them that yields current and relevant results. Try it out at www.mysearch.com.au/ and see what you think. May 5, 2014 update: alas this site is no more... not sure when it went defunct, but it is gone, gone, gone.

Microsoft launches new search engine.

Tuesday, November 16th, 2004

Move over Google, Microsoft is making a big splash into the search business. Results are fresh, complete and relevant. Lately the search engine kings have, in my opinion, become complacent and arrogant. Google's index was months old for quite a while, now that it's more up-to-date it is still far from ...